SMSF administration service provider Xpress Super has announced online trading platforms Bell Direct, CommSec and Open Markets have been added as new partners following overwhelming demand from true do-it-yourself (DIY) investors and independent financial advisers (IFA).
SuperGuardian Xpress Super chief executive Olivia Long said the company had received requests to open up its low-cost offering to some of the mainstream share trading providers.
“It appears clients are more loyal to their trading platform than their administrative providers and when they find a comfortable fit, they don’t want to move, especially when it comes with the benefits of the low annual fixed fee,” Long said.
The partners were selected based on their core offering, she added.
“Xpress Super was designed for the DIY investor, but due to overwhelming demand from the IFA market, we have now included platforms utilised within their businesses, which expands our clientele to those financial advisory firms,” she said.
“The Xpress Super service relies on data automation, so only some share trading platforms can be utilised to achieve daily online reporting. The value proposition is high-quality service at a low cost in line with Xpress Super’s other services. We are the only low-cost provider to offer daily online reporting to clients utilising Class Super software as the hub for the service.”
She said the firm received good feedback from its clients about the comprehensive and professional nature of its services.
“Some think low cost is equal to low quality, but this is simply not the case with our offering, which mixes quality with economy,” she said.
Xpress Super was launched by parent company SuperGuardian in 2013 as an expansion of its service offering.